Sunday, May 26, 2024

Partnering for Success within the Age of the Accomplice


The Age of the Accomplice is right here, and companions have performed a central position in delivering worth to our prospects for over 25 years. We all know that when companions mix Cisco options with their personalized companies you may have a recipe for attaining highly effective buyer outcomes.

I lately sat down with Oliver Tuszik and Bob Bailkoski of Logicalis for an in-depth dialog on Partnering for Success within the Age of the Accomplice. It was stuffed with insights you received’t wish to miss, so I encourage you to look at your entire dialogue. Within the meantime, listed below are my prime 4 takeaways from our chat.

1. We’re in a brand new period: The Age of the Accomplice

The pandemic and new expertise developments have  accelerated a brand new manner of partnering. On this new, fast-moving, and complicated surroundings, prospects are on the lookout for corporations that may ship the outcomes and companies they should hold their infrastructures working. Innovation is coming from our companions like by no means earlier than, and the Age of the Accomplice is  placing companions on the heart, delivering all the advantages across the buyer’s desired outcomes.

2. The altering panorama is inflicting extra demand for managed companies

For those who look, one of the simplest ways to ship an end result proper now that’s been codified for the trade is a managed service. It’s what the trade understands. However what’s modified is that it’s now not simply concerning the end result that’s being delivered—it’s additionally concerning the expertise.

3. Every part begins with the shopper

To drive enterprise outcomes within the Age of the Accomplice, companions should discover the issue they’re making an attempt to unravel for and the worth they’re making an attempt to generate for his or her prospects. Companions want to grasp their essence—akin to safety, working with SMBs, managed companies, and so on.—and make the most of that essence.

“The first objective is to align with buyer expectations and create a complete resolution the place Logicalis serves because the central element connecting completely different distributors seamlessly. With this method, all of the complexities are faraway from our prospects’ shoulders in order that they will focus solely on attaining profitable sustainable outcomes.”
– Bob Bailkoski, CEO of Logicalis

4. Easy methods to discover the most effective associate: Belief, Execution and Values

Discovering the most effective associate begins with belief, adopted by the expertise they will ship. Prospects want to have the ability to perceive a associate’s capabilities and belief them when handing over necessary managed companies initiatives. Subsequent, although, is execution—how we convey belief collectively and the way we execute collectively. Belief and execution go hand-in-hand when deciding who’s the suitable associate for a buyer at that cut-off date. And final, however definitely not least, is alignment of targets and values.

You possibly can watch your entire dialog and listen to extra about our ideas on the Age of the Accomplice, managed companies, and extra. And if you’d like a deeper dive into the Age of the Accomplice, take a look at our e book: Age of the Accomplice: A New Period of Enterprise, A New Period of Partnering.

 

Participate within the LinkedIn Stay dialog:

(25:48 minutes)

 

 


We’d love to listen to what you suppose. Ask a Query, Remark Under, and Keep Linked with #CiscoPartners on social!

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